New iPhone 4G likely to be unveiled, this time by Apple
April 28, 2010 - By Justin E. Gehrke
Today’s big news in the technology sector once again involves the Apple corporation. While the news may be new, one of the rumored topics of discussion isn’t, thanks to the resourceful geeks over at Gizmodo. The obvious rumor is that the iPhone 4G will make its “official” debut to the world. It’s only speculation, but perhaps this is why the announcement didn’t spark the normal increase in Apple (AAPL) stock prices (down half a percentage point as of this writing) that is seen when Apple makes an announcement or, in some cases, when a rumor begins to circulate.
In a press release posted on the company’s website, Apple invited developers to register for its annual Worldwide Developers Conference (WWDC), to be held in San Francisco, from June 7-11, 2010. According to the release, WWDC 2010 will include “the first ever iPad™ development sessions and hands-on working labs for iPhone® OS 4, as well as Mac OS® X core technology labs.”
So, if it’s about development, why should we expect the iPhone 4G to show up for the proceedings?
As with any Apple event, there will be a keynote speech, which is 99.9% likely to be delivered by CEO Steve Jobs. Apple hasn’t officially said whether it will be Jobs or Apple Head of Marketing, Phil Schiller, who delivered it at WWDC 2009. It was at that event that the iPhone 3GS (third generation) made its public debut.
Of course, last year’s event did not have a spoiler preceding it, either. This year, the folks over at Gizmodo may have stolen Apple’s thunder by posting both photos and a basic, visual hardware breakdown. Whether the event is a huge surprise is relatively unimportant for Apple. Their interest is more likely focused on ensuring consumers flock to purchase the new iPhone model, with the same voracity they have with previous generation iPhones and, more recently, the Apple iPad.
All hope is not lost, though, since speculation has been strong throughout the early part of 2010 regarding the possibility that Apple might free itself from carrier exclusivity with AT&T. If they do, other wireless giants like Verizon might get a shot at iPhone-generating revenue, as early as 2011. We already know the details of iPhone OS 4.0, but, hopefully, we’ll also get details on the exact features, specifications, and pricing.
Lest the public think product debuts are the only purpose of the WWDC, it is important to point out that they provide software developers from around the world to meet, discuss, and receive the creative spark to improve existing products, as well as develop new software offerings, iPhone apps, and iPad apps. Those interested in the WWDC 2010 technology tracks and registration details can can find them here.
